Benny Simanjuntak, head of the indonesian delegation of the ABU TV Song Festival, has launched a new entertainment project in which Shella Tiatira, who represented Indonesia In the ATSF, 2013 as part of the "Putri and Shella" duo, is involved.
Sample Management, which is the name of the company founded in Los Angeles by the indonesian delegate, aims to introduce the indonesian talent to a global audience.
Three singers have participated in the creation of the company. Beby Natalie, Shella Tiatira and Beneval. The project which has been noticed by some prestigiuos international media will count with the collaboration of some american producers and composers such as Richard Rudolph and Adam Berg.
This move, may be related to the organisation of this year's indonesian entry for the ABU TV Song Festival 2015, which will be held in Istanbul, but no confirmation about this has been made.
Shella, carried the indonesian flag in the ATSF 2013, in Hanoi, with her partner, Putri Siagan, with the song Mimpiku (My dream).
Source: CNBC
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